NHS: Skill Surgery
Brief: To create a bilingual (Welsh and English) campaign centred around teaching children about all the various jobs in the NHS. The deliverables are branding, 3 animated videos in Welsh, English and BSL (9 total videos), merchandise and an activity book.
Reason: Many children are not aware of the scope of jobs the NHS offers so to combat this ABUHB created a course to teach primary school students in South Wales about all these roles. To fully engage the children they wanted accompanying videos and merchandise for the children to take home, this is where my design comes in.
Solution: I created fun and colourful branding that is professional but also appealing to children. Colours, shapes and characters are used across the outcomes to create synergy and a recognisable brand. The animations are eye-catching and engaging to help children understand the course content better.
(Work was done through Webber Design)
Compilation of the animated videos
"The quality of the work produced by Webber Design for the 'Syrjeri Sgiliau – Skills Surgery’ has been great. The staff have been very accommodating and have really taken the time to fully understand our needs. This has meant that what has been generated has exceeded our expectations. The creation of the brand as well as the design of the materials has been simple and straightforward."
